The Estée Lauder Companies and Microsoft Copilot Studio transform intelligence | Microsoft Customer Stories
Finding insights across silos can slow innovation. This customer story shows how The Estée Lauder Companies uses Microsoft Copilot Studio to build an agent that consolidates data and delivers intelligence in real time. Teams now access actionable insights instantly, enabling faster and more informed decisions. Read the story to see how Copilot Studio helps organizations reimagine intelligence and contact Kobargo Technology Partners to explore how you can bring similar capabilities to your customers.
ConsumerIQ is an AI agent developed by The Estée Lauder Companies in collaboration with Microsoft Copilot Studio. It utilizes the Azure OpenAI Service to analyze various documents, identify trends, and provide strategic recommendations. By centralizing information, ConsumerIQ allows product developers and marketers to access insights quickly, reducing the time needed to gather data from weeks to just minutes.
How does ConsumerIQ improve efficiency?
ConsumerIQ significantly improves efficiency by eliminating duplicate efforts and automating tedious data-gathering tasks. This allows teams to focus on strategic initiatives rather than spending hours sifting through documents. As a result, employees can make data-backed decisions more rapidly, which is crucial in the fast-paced beauty industry.
What are the future plans for ConsumerIQ?
The Estée Lauder Companies plans to expand ConsumerIQ's capabilities by integrating additional data sources and scaling its use across all brands and functions. The low-code/no-code features of Copilot Studio enable the development of a scalable solution that can be applied to other business areas, such as supply chain and manufacturing.

The Estée Lauder Companies and Microsoft Copilot Studio transform intelligence | Microsoft Customer Stories
published by Kobargo Technology Partners
Kobargo is an IT Engineering firm with nearly 50 years of collective technology experience offering world-class technology services and solutions to businesses across the nation. Founded in 2012, Kobargo’s mission is to provide strategic technology support services, solutions and guidance to businesses adopting cloud technologies to ensure they achieve their profitability and growth goals.
Kobargo enables customers to focus on their core competencies and leave behind the cost and complexities of outdated, resource-draining, systems by providing powerful, easy-to-use, cost-effective solutions. Kobargo’s experience guiding Fortune 500 and Global 2000 companies in their adoption of advanced technologies is translated into superior, white-glove IT services. Kobargo Technology Partners is headquartered in Arizona, with a regional office in New York.